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Sell prescription eyewear online using Shoplazza
With Shoplazza, you can run a true eCommerce website with 5 new features specifically designed for opticians. Schedule a demo to learn more.
Book a free demo
Get everything you need to sell glasses online
We'll create your website
Our dedicated team will set up your website and help you get started selling online.
Grow sales with features built specifically for eyewear
Shoplazza’s platform includes features built specifically for the eyewear industry.
Attract more customers to your physical store
Bring online customers to your physical store and grow repeat orders by enabling your customers to buy online.
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Why Shoplazza is the right choice for your eyewear business
Accept prescriptions directly on your website
Allow customers to submit their prescriptions to your website and see pricing & options. Make it easier than ever for customers to add, edit and save prescriptions for repeat purchases through email, photo, or an online form.
Talk with an expert
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Attract more customers with virtual try-on
Let your customers virtually try-on and pick frames they’ll love (and won’t return), helping them make the best decision. Integrate your physical and online stores by offering conveniences such as local pick-up and subscription-based orders.
Schedule a free demo
Boost your online and in-store sales with digital marketing
Integrate your online eyewear store to social media and utilize the power of SEO and Google to reach a much wider audience so people can discover your business more easily. Bridge the gap between online and offline with integrated solutions you can manage from a single platform.
Get started now
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Join 360,000 businesses on Shoplazza worldwide

The Shoplazza team has been a great help in rebuilding our website. The entire team is very responsible, providing active cooperation from start to finish, both during the website reconstruction and in post-launch customer service, making them an invaluable partner in our digital journey.

Mujosh Canada

Grow your business with help from our partners
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